Our Story

A genuine love of the Margaret River wine region is where the story begins. The Child’s family, founders of Knee Deep, broke ground back in 2000 establishing what was to become an iconic Margaret River winery. To the Child’s family Knee Deep was a tongue-in-cheek acknowledgement of jumping in ‘boots and all’ during a testing time in the wine industry with the grape glut of the late nineties, but times have changed and so too have the reigns.

These reigns have now passed onto the Holden family. Matt & Clair Holden have worked alongside Phil & Sue Child’s for over 5 years, so when Phil & Sue decided to hang up their wine boots Matt & Clair stepped in, not wanting to see an iconic Margaret River story come to an end. In the tradition of jumping in “Knee Deep” a new era begins, being knee deep in the fruit is where it all starts, but also being knee deep in the Margaret River world of wine.

Matt has been immersed in the West Australian wine industry for over 20 years. Transitioning from the hospitality industry, running top venues in Canada, Scotland and Perth, to working some of Margaret River’s most respected producers on the production and sales side. Matt & Clair’s passion for West Australian wine has led them to continue the Knee Deep story. Taking over the Knee Deep reigns is yet another chapter in their story, keeping Knee Deep as a family owned, West Australian owned business, and as a legacy to their three children.

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